
Do you use blog writing to attract business? Do you wonder how you can double your blog output and still have a life? Do you worry about whether your blogs offer quality content that your target readers will love, so they will subscribe? Know the biggest benefit to strategic blog marketing means that Google will like your blogs. Each time you write a blog post, you build your website traffic.
I can relate. When I started a blog over 6 years ago, I got discouraged because of little audience response and little traffic increase. Against my better judgment, I quit. Now, after four years of using a WordPress blog, I realize I just needed to multiply my posts so Google would notice me and I’d get more targeted subscribers. As a writing coach, I already knew what I could do. I just needed to do it. You can relate, yes?
I recommend you post at least two times a week and share your blog URLs on Twitter, Facebook and LinkedIn.
For your best results, here’s my proven top 3 Ways to create quality blog posts faster.
You may be marketing a book or your service. Your target audiences want their questions answered. Questions are one of the best ways to write a blog title. To find out where your audiences are now, you can poll your audience with a survey by email or on one of the social media platforms. Simply ask them to state their biggest challenge or problem.
They may have many questions. That’s great. You can leverage each blog post by a complete answer to their question. For example, book writers ask, “How can I write my book fast and sell it faster too?” Of the nine pre-marketing answers given to this in a book chapter of my “Write your eBook or Other Book – Fast!” I simply address one at a time in nine different blog posts. For example,”Do you know your Target Audience for your Book? This one blog post became 1000 words. That number is good for some audiences, but the sweet spot for blog length is around 500-800 words and many will want shorter lengths.
Many authors have multiple audiences, so to bring more sales, they need to write different blogs aimed at the needs of different audiences. For instance, one client who is a coach for eating disorders, now writes blogs for her three audiences – bingers, bulimics, and anorexics, because you can binge, but not necessarily be a bulimic or anorexic. She’s writing specific tips for each one. This approach will multiply her numbers and keep her audiences coming to her website, where she offers her other programs and new books we’re working on. Many general book titles will benefit from this approach.
Know your article’s purpose and specific audience and narrow your slant or focus your information just for them. They will feel as though you speak directly to them and get engaged with your post, leaving comments and clicking the links to your site where they can get more of you.
No matter what your topic is, your audience loves tips. This shortest “how to” blog post with numbered tips is the most popular of all.
To create around 500 words, you need to…
This kind of blog post blueprint will not only shorten your time, but will create consistent, organized, and easy to read blogs.
Now that you know three blog writing strategies that will keep your audience coming back for more quality content, will you share your latest blog writing challenges and successes with us?
Published on February 17, 2012 at 3:56 PM by Judy Cullins
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Great information Judy. I just started blogging. It will be most helpful when I start blogging for business instead of for entertainment. I've also heard that finding related articles and referencing them as a basis for your post is a good idea too. Is that true?
Great article Judy, thanks for writing it. I am trying to keep a life and blog at the same time – it can be difficult. I really liked your second tip. One of my blogs in particular will benefit from that.
Reading your blog helps me stay on track since I am currently where you were four years ago.
Thanks again, Pam
So glad this piece helped you Pam. Another thing I do to save time in writing is to"bunch" my projects together. If I write 3 blogs for one day, edit the next day and post the following day, it works so well. I love my other life too like you do!
Coretta, With blogs written so fast, we often use others' ideas too. It's nice to give credit, but many times we just don't. Not sure why.
Frances, So glad you liked these tips. Just a sample of what you can do to make blogging easier and faster! What do your blogs market?
MMA Accupunture,
Glad you can use these tips. As we speak I have three health-service businesses as clients. WE do a 2 meeting coaching session that helps them finish 3-4 blogs ready for posting with all my tips incorporated. Have you subscibed to my free blogs ea week? at http://bookcoaching.com/help-writing-a-book.php
It's for your convenience–they come to your email doorstep!
Thanks for this post, Judy. It had many helpful tips and reminds us not to get discouraged as we plug along.
Hi Kathy, Thanks for stopping by. When I think I too got discouraged and even quit, it's amazing how I do keep up each week with my writing, ediiting,a nd submitting blogs! I know you can do it too!
Business blogging is where it's at, Coretta. I'm not sure if I would put in a link to another site to take reader away from yours. I know many pros do this, and to me, it's too much inforamtion in one place.
Thanks for the tips. I've been blogging for three months and have decided to split my current blog into three different blogs in order to better serve potential readers. I'm currently posting five times a week (and writing a novel) so I am always looking for ways to speed up my posting process.
Hi, Judy,
Great tips. I do a lot of article marketing, for myself and clients, and have a question: do you think WordPress sites (using a paid hosting site) is better for driving traffic than Blogger?
I have several of each, but my primary one – the one I want the traffic to is on Blogger. I did this because I love its formatting features.
Judy, it's been awhile since I said so, but I appreciate your blogging tips. I've been a freelance writer most of my adult life, but publishing has changed a lot, and blogging is still relatively new for me, so your articles keep me from having to reinvent the wheel. Thanks!
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Thanks for the tips! This will definitely help me to get my health information out faster.
Comment by MMA Acupuncture on February 18, 2012 at 8:14 am