Shorten Your Blog Marketing Time – Write a Tip in 30 Minutes
Are you blog marketing with tips already? Do you fully realize the benefits of that?
As you look for tips to help you in your business, millions of others do too. Your online audiences love tips because they don’t want to spend a lot of time reading. They want the easy-to-read nuggets that pertain to their needs and interests so they can skim. Your potential buyers want solutions to their problems and concerns.
When you give solutions, you show yourself as a trusted authority in your niche and bring your target market to your website. Once your visitor signs up for your ongoing tips, you will develop trust that brings eventual clients and program sales. If you don’t write excellent blog tips, you won’t stand out from the crowd and won’t get those visitors you want. You will stay unknown; business will stagnate. That’s sad, because you won’t make the sales you want either.
So, are you ready to discover a blog marketing strategy that always works?
Published on January 23, 2012 at 9:26 PM by Judy Cullins
Never Miss a New Post! Subscribe to our website and our RSS Feed today! :)
4 Blog Marketing Check and Correct Actions for Increased Traffic
Just starting a blog? Have one going, but not enough visitors to suit you? We all need to constantly check and correct our blog marketing to see if it’s “the most it can be.”
Here Are 4 Check and Correct Situations
1. Remember that both quality and quantity count to increase your credibility as the go-to-person in your niche.
Do you wonder if they will ever come? Don’t quit too soon. I did 5 years ago. Then, I created a new blog marketing plan. I replaced my article marketing at ezinearticles.com and other sites with a new business. I wrote to educate and entertain my book writing and business marketing audience so they could make money from their craft. Why? Because of three payoffs.
Published on January 5, 2012 at 1:21 PM by Judy Cullins
Never Miss a New Post! Subscribe to our website and our RSS Feed today! :)
Blog Marketing – Use These 5 Blog Formats When your Muse Dries Up
Do you use blog marketing to sell books? Do you wonder how you will come up with 1-2 blog posts a week that will please your audience?
You want your book and business to be noticed by the thousands of potential readers who are online and in the top three social media groups. Your readers want new, original information that they can use and related stories they know are part of your book. These blogs attract your target audience to you, and with a variety of blog formats, you’ll inspire and attract more book buyers who constantly want more details each week. Remember, your audience won’t buy directly from you in Social Media groups. Your blog or URL posted in your Facebook fan page, your 2 tweets a day for twitter, and posting in the “Discussions” of 10 or 20 LinkedIn Groups. If you post a blog in 20 related groups of 2500 each, you will be seen by 50,000 eyes of your target market. Your book and blogs shared in Social Media is a marketing marriage made in heaven.
AND, you will have a much better chance of being read when you choose blogs with an angle, and that solve a concern, challenge, or problem for your audience.
Published on December 7, 2011 at 1:52 PM by Judy Cullins
Never Miss a New Post! Subscribe to our website and our RSS Feed today! :)
Use The Platinum Rule for Online Blog Marketing
You’ve heard of the Golden Rule that states, “Do unto others as you would have them do unto you.” And, to alter that command to be much more useful, practical and powerful, consider the Platinum Rule. It states, “Do unto others as they would have you do unto them.”
Instead of writing what we know and telling our audience what to do, we can better serve them and ourselves when we consider what they want and need. They have specific concerns, problems or challenges about a topic (your topic) they want solutions for.
Published on September 23, 2011 at 12:02 PM by Judy Cullins
Never Miss a New Post! Subscribe to our website and our RSS Feed today! :)
Online Blog Marketing 6 Action Steps – It’s Published, Now What?
You just wrote an informative and insightful blog post. Now what? It’s a shame when not many will see it. To monetize your online blog marketing and make sure large numbers of your audience see it, you’ll need to take some further steps. Like promoting a book or a website, your blog needs to be marketed too. That is, if you want to increase eventual business sales. Remember this social media adage by Guy Kawasaki–You have to be seen to sell!
Published on August 24, 2011 at 12:02 PM by Judy Cullins
Never Miss a New Post! Subscribe to our website and our RSS Feed today! :)
Make Money with Your Blog – 5 Steps to Write a Tip in 30 Minutes
Are you pleasing your blog audience with specific useful tips? Tips show you to be the savvy expert in your field and attract your target audience to your site where they may buy from you. Make sure to write them powerfully and correctly.
As you too look for tips to help you in your work or play, millions of others do too. Your audience loves tips because they don’t want to spend a lot of time reading. They want the easy to read nuggets that pertain to their interests and that they can skim. And your benefit? Now you can write an article in 30 minutes or less. Short cut your writing time -take information from a longer how to article or from your self-help or how to book chapters. You have hundreds of these in your files and folders too.
Published on May 19, 2011 at 10:51 AM by Judy Cullins
Never Miss a New Post! Subscribe to our website and our RSS Feed today! :)
Blog Marketing Strategies – Is Short or Long the Best?
First, check your purpose for each blog. Do you want to share some dynamite tips? Do you want to stimulate audience comments?
One client is now changing her blog/site to become a selling site instead of a blog that just shares her ideas and pictures. She has changed her blog’s purpose! A talented personal coach already with enough clients, she is looking to the future because she will be writing more books that relate to her work and may want some new clients again.
Published on May 4, 2011 at 9:24 PM by Judy Cullins
Never Miss a New Post! Subscribe to our website and our RSS Feed today! :)
Want More Blog Traffic? Try Guest Blog Marketing
Guest blog posting helps expand your name, reputation, and message IF you have a strategy.
Recently, after a lot of research and practice, I started my blog posting adventure and thought you’d benefit by my tips here.
When Not to Guest Post
1. Don’t guest post until you build a body of work surrounding your expertise on a particular topic. This could mean 50 blog posts at your site that relate to your expertise.
Published on April 15, 2011 at 11:46 AM by Judy Cullins
Never Miss a New Post! Subscribe to our website and our RSS Feed today! :)
Blog Marketing Strategies for Authors – 7 Success Rules
Want a lot more book sales? Want your book to stand out from the crowd? A blog helps you build a following, build a reputation in your book’s niche or genre, and increases book sales!
Choose to write blog posts (WordPress etc) that you add to your business website that speaks directly to your target audience.
The most important thing to remember is to write at least two entries a week. Make your posts compelling, professional, and inviting. Remember to ask people to leave their opinions and get some buzz going. Since you are an author – post points, character conflicts, or tips that relate to your book. If you are a service business, and have a book that tells what you do, a blog of useful information will keep bringing your audience back for more.
Success Example: In just 8 months, my own blog/site traffic doubled to a respectable 4,500 unique visitors a month. This happened because of LinkedIn and my 150 blog posts on book writing, book marketing, and social media marketing.
Published on April 14, 2011 at 11:36 AM by Judy Cullins
Never Miss a New Post! Subscribe to our website and our RSS Feed today! :)
Blog Marketing – How to Write 500 Word Posts in 7 Steps
Share your 500-word informational blog posts to create trust and likability for your expertise to gain clients, product sales, and much bigger visibility.
This social network marketing strategy will bring you even double your traffic when you promote your blog with LinkedIn marketing. With a blog, you’ll be seen as a pro and fresh, because you offer your information twice a week, even more.
How to Write the 500 Word Blog Post
1. Create a benefit-driven title in less than 67 characters.
This way readers and Google will like and read. Include appropriate key words to rank your blog page higher in Google. Hook your audience in the title, the intro, the body, and the ending. How to’s work well. The above title is 55 characters.
Published on March 25, 2011 at 1:10 PM by Judy Cullins
Never Miss a New Post! Subscribe to our website and our RSS Feed today! :)
7 Tips for Book and Business Marketing with a Blog
Want a lot more book sales? Want your business to stand out from the crowd? A blog, one of the best content marketing techniques, can give you much higher results than you ever imagined. It helps you build a following, build a reputation as the go to person in your field, and make increased book sales!
The most important thing to remember is to write at least two entries a week. Make your posts compelling, professional, and inviting. Remember to ask people to leave their opinions, and get some buzz going. If you are an author, post points or tips that relate to your book. If you are a service business, give how to’s that you also give as a consultant or coach.
Published on February 24, 2011 at 11:16 AM by Judy Cullins
Never Miss a New Post! Subscribe to our website and our RSS Feed today! :)
3 Solutions to Market Your Book Online Using Blog Articles Today
One client asked me whether her blog article should relate to her business website? A great question by the way. My answer?
Yes! Your blog posts serve an important purpose in your book and business marketing. They should serve and bring only your target audience to your site where you offer your books, products, and services. Why would you want lookie loos, who have no interest in your topic to come to your site? They won’t stay awhile and they won’t buy for sure.
The problem? Many authors just setup a website with a platform that features their expertise in a particular area.
Focus is always the advice I give to people who want to sell more books, programs, or services.
Published on February 21, 2011 at 11:21 AM by Judy Cullins
Never Miss a New Post! Subscribe to our website and our RSS Feed today! :)
Blogging and Social Media Delivers Highest ROI
Do you check your financial success odds of using one or another kind of book or business promotion–the ones that bring the highest Return on Investment (ROI)–BEFORE you use it?
In one discussion at my book group at LinkedIn, an excellent marketer said they use HARO and write articles for this media group. They get 25% accepted. Is this a good return on your time? Maybe. It all depends on which audience is your best influencer, client or book buyer.
and make some recommendations. I made changes based on your
suggestions, which I think is a significant improvement.”
Since my almost 12 years online, over 9 years, I wrote almost 500 articles to market my 3 top book packages and my coaching on writing books, web pages that sell and article marketing. Ezine Articles is tough, but I got every article published that I posted there and on hubpages.com, a big advantage then? EA gets 15,000 people per hour (yes, Hour!) coming to their site looking for good information in different niches. It paid off for me in going from a few $1000 a month income to $6000 or more.
Published on January 2, 2011 at 5:11 PM by Judy Cullins
Never Miss a New Post! Subscribe to our website and our RSS Feed today! :)
Why Write Blog Posts that Promote You and Your Book
Now that the dust has settled and you realize you need to do more promotion for your book and your business, let’s look at one way that has been proven to work over the past 12 years since article marketing emerged. That’s blogging.
Blogging is a top marketing strategy that sets you apart from your competition. You can add a blog to your business site or install a version (I recommend WordPress) for a separate site.
In your specific niche blog website, you create focused information to share with your target audience–the ones who wants solutions for their concerns, information they can use, and for fiction, entertainment and education.
Published on at 3:02 PM by Judy Cullins
Never Miss a New Post! Subscribe to our website and our RSS Feed today! :)
Use TextPad to Write Book Chapter Drafts and Blog Posts
If you are a writer, you know that your word program has some limitations. When one of my book coaching clients writes a chapter draft and formats it in Word, it is difficult to add ideas and feedback on the copy for the final draft that I email them.
And, you can do the formatting in Word when you’re finished using TextPad as your program.
For your book chapter tips, how to’s, quotes, dialogues, it’s much easier to write any draft in TextPad.
Published on December 29, 2010 at 5:12 PM by Judy Cullins
Never Miss a New Post! Subscribe to our website and our RSS Feed today! :)
Writing Successful Blog Posts – 7 Ways
Traffic to your blog slow? Maybe you just need a few new ideas to spruce up your posts.
1. Choose one challenge or problem your audience has that you have answers for. Write on one of these each week. These past weeks, my blog has concentrated on challenges that Linkedin business people have and how to write a useful blog that your audience will flock to. What’s your target audience’s challenge?
Published on May 7, 2010 at 8:11 AM by Judy Cullins
Never Miss a New Post! Subscribe to our website and our RSS Feed today! :)
How to Write Fast and Excellent Blog Copy
Some of you wonder how you can keep coming up with new ideas, titles, and blog posts. For myself, know that I will never run of out of useful content for my audiences. Writing many books for 20 years and articles for nine years, you can see why.
I invite you to add some of your ideas to these six tips.
Here’s Six Tips to Write Fast, Excellent Blog Copy
1. Write in article sets of one topic. This focuses your energy and puts you in the writing mode. No writer’s block!
Published on April 23, 2010 at 8:48 AM by Judy Cullins
Never Miss a New Post! Subscribe to our website and our RSS Feed today! :)
Book Marketing and Business Visibility and Credibility with a Blog
Want a lot more book sales? Want your business to stand out from the crowd? A blog, one of the best content marketing techniques, can give you much higher results than you imagined. It helps you build a following, build a reputation as the savvy expert in your field, and make increased book sales!
The most important thing to remember is to write at least two entries a week, and make your posts compelling, professional, and inviting. Remember to ask people to leave their opinions, and get some buzz going. If you are an author, post points or tips that relate to your book. If you are a service business, give how to’s that you also give as a consultant or coach.
How Can You Keep your Blog Fresh?
Look at other places or blogs in your field to gain ideas. My favorite is joining Linkedin groups that relate to your expertise. These people post discussions that they want info on. So, it makes sense to stay abreast of these, and comment as often as you can with useful tips. These discussions or news articles keep my blog alive with always up-to-the-minute good information on about book writing, self-publishing, and book and business online marketing.
Published on April 9, 2010 at 8:07 AM by Judy Cullins
Never Miss a New Post! Subscribe to our website and our RSS Feed today! :)
Book Platform and Promotion Tip – Create a Business Blog
What other questions do you have about your blog? Please comment below and share what is and is not working for you.
One question came to me in my book group at Linkedin this week.
Q. How can my new or revise my old blog to sell more books and attract new qualified clients (not lookie loos)?
Your site must work in tandem with your online promotion. It must build your book platform. What good does it do to tweet if your best audience doesn’t get a link to your opt-in free things to be part of your gold–your database. You must coordinate all of this.
Judy reminds you of these important steps to make your site sell more books and attract more clients:
Step 1. Know your targeted audience before you write your site or your blog. This is what I coach all clients on as the first step to book writing and promotion success for anything, including their books. Write a letter to your #1 best audience; name it specifically, not generally. For example,
Dear Small Businesses, Many of you want to write a book to brand and promote your business. When you educate your audience, you are really educating and promoting in a positive way to attract them to your site and your book.
Click here to read the full article…
Published on February 23, 2010 at 9:28 AM by Judy Cullins
Never Miss a New Post! Subscribe to our website and our RSS Feed today! :)
Book Marketing Tip – Share Your Blog with Social Networking Sites
Wouldn’t it be great to sell books before yours is done? As part of your author’s promotion platform – all done before you finish your book?
- Share parts of your book and gather comments and questions about it. This works for fiction as well as non-fiction. When you engage your blog visitors, you’ll get a following, and they’ll be more likely to buy your book with a special pre-publication offer, or after you publish it. Before blogs, one bookcoaching client emailed a sales message to her newsletter subscribers and got an immediate 100 book sales.
- Parlay even more pre-publication book visibility by creating tweets of each blog post with a benefit statement and its link, then sharing these at Linkedin in the news article sections of all the groups you belong to. When you belong to many LI groups who are your book’s audience, and you post regularly, you will see like me in just a month your targeted visitors from Linkedin and Facebook increase by 25% (from Google Analytics). With only pre-promotion to your book’s best audience, and not to big numbers of followers who don’t really want your information, you’ll get much lower bounce rates at your site too. That means these people really want information about your book’s topic. Then, sales conversions increase at least double.
Published on February 21, 2010 at 10:36 AM by Judy Cullins
Never Miss a New Post! Subscribe to our website and our RSS Feed today! :)
  |
Recent Comments
February 1, 2012 (2:18) Shorten Your Blog Marketing Time - Write a Tip in 30 Minutes Ruth, Give yourself time and put real effort into this. it will pay off. If you have a question, ...
February 1, 2012 (2:16) Shorten Your Blog Marketing Time - Write a Tip in 30 Minutes Thanks Ivan for kudos. Glad it helped you. If you need deeper help or coaching, just email me wit...
February 1, 2012 (2:13) Two Fatal Book Marketing Mistakes that Cost You Sales Glad I'm still here to remind you of what works., Ntathu. Stick to what works and leave the ...
January 30, 2012 (10:00) Two Fatal Book Marketing Mistakes that Cost You Sales excellent post Judy, my biggest mistake is lack of consistency and focus. I get all fired up and ...
January 29, 2012 (9:01) Shorten Your Blog Marketing Time - Write a Tip in 30 Minutes Thanks Judy, reading this Blog post really helped me. I discovered simple, do able technique...