The stigma of self-publishing not being acceptable as a viable way to publish is long over. That’s just old propaganda.

And, you should know that the odds of you being accepted by a big publisher are 1%. And if you do get “chosen” you will still have to do the promotion. They may give you an intern who will schedule some book signings in North Dakota or Maine, but not where they will do you some good. Those book tours are grueling and a lot of work for the authors with little payoffs. My advice is not to go with a publisher unless they can make you at least 10X as much money as you can on your own. They don’t pay attention to you. You should pay attention to you!

You may know that ebook sales for 2010 will be near $3.5 billion. Traditional publishing is down 3%. So what’s the right choice? And remember, Kindle books sell at around $10. And, the younger audience is also expanding to mature adults.

Books are still the # one seller on the internet.

Why not yours? And…

1. Get real. Write your best short book with high value the first time.

Contact a book coach to help you write your chapters so they are quality, and engage your reader by solving his/her challenges.

You may know a lot, but can you share it without lecturing or telling? Read more…

Opinions vary about self-publishing. I self-published 11 of my own print and eBooks that are business books about book writing, self-publishing, and book marketing. Self-publishing is not a vanity press option, where you can get a company to get your family cookbook or anything into print. And Print on Demand is a digital printing offering, not publishing or marketing. While many choose it because they don’t know the downfalls of it and they get disappointed. I have offered discussions on Print on Demand at my book group at Linkedin.com.

Think YOU when you think self-publishing. YOU are responsible for all the things that you must do to get your book into the hands of your readers. YOU get an ISBN number for each book, which makes you a publisher unless you plan to only sell your book at your Web site. YOU can set up a publishing name/business as Dan Poynter advises since some book printers won’t work with individuals. But, you don’t have to. Read more…