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	<title>Judy Cullins&#039; Book Writing, Self Publishing, and Marketing Blog</title>
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		<title>How to Write a Short Book to Promote your Coaching Service</title>
		<link>http://bookcoaching.com/wp/how-to-write-a-short-book-to-promote-your-coaching-service/</link>
		<comments>http://bookcoaching.com/wp/how-to-write-a-short-book-to-promote-your-coaching-service/#comments</comments>
		<pubDate>Wed, 28 Jul 2010 14:56:53 +0000</pubDate>
		<dc:creator>Judy Cullins</dc:creator>
				<category><![CDATA[Book Writing]]></category>
		<category><![CDATA[book coaching]]></category>
		<category><![CDATA[book topic]]></category>
		<category><![CDATA[coaching]]></category>
		<category><![CDATA[credibility]]></category>
		<category><![CDATA[finish your book]]></category>
		<category><![CDATA[short book]]></category>
		<category><![CDATA[target audience]]></category>
		<category><![CDATA[visibility]]></category>

		<guid isPermaLink="false">http://bookcoaching.com/wp/?p=346</guid>
		<description><![CDATA[When coaches contact me, one thing they say is &#8220;I&#8217;m not a writer.&#8221; They can&#8217;t see the end of the journey, because they believe they must write a long book, and shouldn&#8217;t it be with a publisher? My Bookcoaching Strategies: 1. Think of the benefits of writing a short book. You will build credibility and [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Online Marketing Tip &#8211; Leverage your Testimonials</title>
		<link>http://bookcoaching.com/wp/leverage-your-testimonials/</link>
		<comments>http://bookcoaching.com/wp/leverage-your-testimonials/#comments</comments>
		<pubDate>Fri, 16 Jul 2010 17:15:54 +0000</pubDate>
		<dc:creator>Judy Cullins</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[internet promotion]]></category>
		<category><![CDATA[online promotion]]></category>
		<category><![CDATA[testimonials]]></category>
		<category><![CDATA[web marketing]]></category>
		<category><![CDATA[web promotion]]></category>

		<guid isPermaLink="false">http://bookcoaching.com/wp/?p=342</guid>
		<description><![CDATA[After pinpointing 10 top business authors and social media strategists, with whom I had exchanged ideas with, I sent an email asking for testimonials based on my new Linkedin marketing book. When they said yes, I emailed the PDF and got back 10 strong testimonials naming specific benefits. I used a shorter version on my [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
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		<title>What&#8217;s your Favorite Book Promotion and Why?</title>
		<link>http://bookcoaching.com/wp/favorite-book-promotion/</link>
		<comments>http://bookcoaching.com/wp/favorite-book-promotion/#comments</comments>
		<pubDate>Mon, 12 Jul 2010 15:41:14 +0000</pubDate>
		<dc:creator>Judy Cullins</dc:creator>
				<category><![CDATA[Book Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[book promotion]]></category>
		<category><![CDATA[book sales]]></category>
		<category><![CDATA[book selling]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[ebook sales]]></category>
		<category><![CDATA[ebook selling]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[internet promotion]]></category>
		<category><![CDATA[online promotion]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://bookcoaching.com/wp/?p=295</guid>
		<description><![CDATA[Here&#8217;s my 9 best online promotion tips… 1. Create 5-10 informational and how to articles for Ezinearticles.com that is a high traffic site, so more of your audience will see your information, your resource box that offers a free eBook, newsletter, special report, or YouTube tips at your site. Submit them either to a high-traffic [...]]]></description>
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		<slash:comments>7</slash:comments>
		</item>
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		<title>Don&#8217;t Write That Book Yet &#8211; 10 Questions to Ask Yourself</title>
		<link>http://bookcoaching.com/wp/dont-write-that-book-yet/</link>
		<comments>http://bookcoaching.com/wp/dont-write-that-book-yet/#comments</comments>
		<pubDate>Thu, 08 Jul 2010 16:22:41 +0000</pubDate>
		<dc:creator>Judy Cullins</dc:creator>
				<category><![CDATA[Book Marketing]]></category>
		<category><![CDATA[Book Writing]]></category>
		<category><![CDATA[eBook Writing]]></category>
		<category><![CDATA[author]]></category>
		<category><![CDATA[book]]></category>
		<category><![CDATA[book money]]></category>
		<category><![CDATA[book promotion]]></category>
		<category><![CDATA[book sales]]></category>
		<category><![CDATA[book selling]]></category>
		<category><![CDATA[composing]]></category>
		<category><![CDATA[composition]]></category>
		<category><![CDATA[ebook]]></category>
		<category><![CDATA[ebook marketing]]></category>
		<category><![CDATA[ebook money]]></category>
		<category><![CDATA[ebook promotion]]></category>
		<category><![CDATA[ebook sales]]></category>
		<category><![CDATA[ebook selling]]></category>
		<category><![CDATA[writing]]></category>

		<guid isPermaLink="false">http://bookcoaching.com/wp/?p=291</guid>
		<description><![CDATA[Many authors start writing their second and third book when the ink is barely dry on their first one. As a veteran bookcoach, understand that this is not in your best interest. Why? Because you need to learn the best, proven online book promotion techniques, and apply them to one book at a time. Just [...]]]></description>
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		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>Seven Success Secrets of Successful Authors</title>
		<link>http://bookcoaching.com/wp/secrets-of-successful-authors/</link>
		<comments>http://bookcoaching.com/wp/secrets-of-successful-authors/#comments</comments>
		<pubDate>Mon, 05 Jul 2010 17:40:11 +0000</pubDate>
		<dc:creator>Judy Cullins</dc:creator>
				<category><![CDATA[Book Marketing]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[author secrets]]></category>
		<category><![CDATA[author success]]></category>
		<category><![CDATA[authors]]></category>
		<category><![CDATA[book income]]></category>
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		<category><![CDATA[book promotion]]></category>
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		<category><![CDATA[books]]></category>
		<category><![CDATA[ebook marketing]]></category>
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		<category><![CDATA[ebook sales]]></category>
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		<category><![CDATA[ebooks]]></category>
		<category><![CDATA[email marketing]]></category>

		<guid isPermaLink="false">http://bookcoaching.com/wp/?p=288</guid>
		<description><![CDATA[If you are not the author you want to be yet, incorporate the following seven success secrets… Please feel free to comment and add your own secrets and the end. 1. Treat your book as a business. You spend many hours creating a masterpiece to help your audience. It follows then, you need to set [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Sell Your Book Using Your Table of Contents</title>
		<link>http://bookcoaching.com/wp/sell-your-book-using-your-table-of-contents/</link>
		<comments>http://bookcoaching.com/wp/sell-your-book-using-your-table-of-contents/#comments</comments>
		<pubDate>Wed, 30 Jun 2010 17:09:14 +0000</pubDate>
		<dc:creator>Judy Cullins</dc:creator>
				<category><![CDATA[Book Marketing]]></category>
		<category><![CDATA[book profit]]></category>
		<category><![CDATA[book promotion]]></category>
		<category><![CDATA[book sales]]></category>
		<category><![CDATA[book selling]]></category>
		<category><![CDATA[ebook marketing]]></category>
		<category><![CDATA[ebook promotion]]></category>
		<category><![CDATA[ebook sales]]></category>
		<category><![CDATA[ebook selling]]></category>
		<category><![CDATA[table of contents]]></category>

		<guid isPermaLink="false">http://bookcoaching.com/wp/?p=286</guid>
		<description><![CDATA[Maybe you offer your book&#8217;s Table of Contents on your Web site. Alone, it won&#8217;t do much, but if you use a benefits approach for each chapter title, you will sell many more books. Here&#8217;s what I just sent my coaching a client on her yoga book of seven chapters that may help you too. [...]]]></description>
		<wfw:commentRss>http://bookcoaching.com/wp/sell-your-book-using-your-table-of-contents/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>How to Engage Your Audience to Increase Sales Conversions</title>
		<link>http://bookcoaching.com/wp/how-to-engage-your-audience-to-increase-sales-conversions/</link>
		<comments>http://bookcoaching.com/wp/how-to-engage-your-audience-to-increase-sales-conversions/#comments</comments>
		<pubDate>Sat, 26 Jun 2010 19:18:35 +0000</pubDate>
		<dc:creator>Judy Cullins</dc:creator>
				<category><![CDATA[Book Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[book promotion]]></category>
		<category><![CDATA[business marketing]]></category>
		<category><![CDATA[business promotion]]></category>
		<category><![CDATA[sales conversions]]></category>
		<category><![CDATA[target audience]]></category>

		<guid isPermaLink="false">http://bookcoaching.com/wp/?p=283</guid>
		<description><![CDATA[How do you engage your audience to want to buy your book, packages, or service? Often, new authors and even veteran businesses don&#8217;t know how important it is to do all the steps of marketing and promoting to get to the sale. Here’s 7 steps to engage your potential buyer: 1. Set up a book [...]]]></description>
		<wfw:commentRss>http://bookcoaching.com/wp/how-to-engage-your-audience-to-increase-sales-conversions/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Why Your Book&#8217;s Introduction is So Important</title>
		<link>http://bookcoaching.com/wp/your-books-introduction/</link>
		<comments>http://bookcoaching.com/wp/your-books-introduction/#comments</comments>
		<pubDate>Wed, 23 Jun 2010 17:37:15 +0000</pubDate>
		<dc:creator>Judy Cullins</dc:creator>
				<category><![CDATA[Book Marketing]]></category>
		<category><![CDATA[Book Writing]]></category>
		<category><![CDATA[book benefits]]></category>
		<category><![CDATA[book hook]]></category>
		<category><![CDATA[book intro]]></category>
		<category><![CDATA[book introduction]]></category>
		<category><![CDATA[book selling]]></category>
		<category><![CDATA[ebook introduction]]></category>
		<category><![CDATA[ebook selling]]></category>

		<guid isPermaLink="false">http://bookcoaching.com/wp/?p=281</guid>
		<description><![CDATA[Why write an introduction? Nobody reads it anyhow. And do you know why? Authors get windy and &#8220;I&#8221; centered in their long introductions. They think their readers will love their journey. Maybe, but maybe boring. Instead, your buyers want to know what you can do for them. Your introduction is the 3rd &#8220;Essential Hot Selling [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Book Marketing with LinkedIn &#8211; Top Mistakes and Solutions</title>
		<link>http://bookcoaching.com/wp/book-marketing-with-linkedin/</link>
		<comments>http://bookcoaching.com/wp/book-marketing-with-linkedin/#comments</comments>
		<pubDate>Mon, 21 Jun 2010 18:32:56 +0000</pubDate>
		<dc:creator>Judy Cullins</dc:creator>
				<category><![CDATA[Book Marketing]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[book promotion]]></category>
		<category><![CDATA[book sales]]></category>
		<category><![CDATA[book selling]]></category>
		<category><![CDATA[ebook marketing]]></category>
		<category><![CDATA[ebook promotion]]></category>
		<category><![CDATA[ebook sales]]></category>
		<category><![CDATA[ebook selling]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[linkedin marketing]]></category>

		<guid isPermaLink="false">http://bookcoaching.com/wp/?p=276</guid>
		<description><![CDATA[Are your book sales slow? For social media marketing, you may have tried Twitter and Facebook. Maybe, you’ve even put up a book blog to stimulate and engage your book’s audience. I too used Twitter and Facebook and dropped my first blog over 2 years ago thinking not enough results. That is, until I got [...]]]></description>
		<wfw:commentRss>http://bookcoaching.com/wp/book-marketing-with-linkedin/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Writing an eBook for Your Target Audience to Make More Sales</title>
		<link>http://bookcoaching.com/wp/writing-an-ebook-to-make-more-sales/</link>
		<comments>http://bookcoaching.com/wp/writing-an-ebook-to-make-more-sales/#comments</comments>
		<pubDate>Mon, 14 Jun 2010 16:27:56 +0000</pubDate>
		<dc:creator>Judy Cullins</dc:creator>
				<category><![CDATA[Book Marketing]]></category>
		<category><![CDATA[eBook Writing]]></category>
		<category><![CDATA[business ebook]]></category>
		<category><![CDATA[ebook]]></category>
		<category><![CDATA[ebook marketing]]></category>
		<category><![CDATA[ebook money]]></category>
		<category><![CDATA[ebook profits]]></category>
		<category><![CDATA[ebook promotion]]></category>
		<category><![CDATA[ebook sales]]></category>
		<category><![CDATA[ebook titles]]></category>
		<category><![CDATA[ebooks]]></category>
		<category><![CDATA[non fiction ebook]]></category>
		<category><![CDATA[selling ebooks]]></category>
		<category><![CDATA[short ebook]]></category>
		<category><![CDATA[target audience]]></category>

		<guid isPermaLink="false">http://bookcoaching.com/wp/?p=273</guid>
		<description><![CDATA[You may have only written print books. You may already have written an eBook or two. And you may not have known these hot-selling tips and therefore, made your book less successful. Book Tip 1. Write a short ebook first. Your online audience on blogs, Linkedin, Twitter and other social media wants concise information to [...]]]></description>
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		<slash:comments>13</slash:comments>
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