With famous people in the book business say this, then where are most of the books we read being sold.

Giants like Jack Canfield of Chicken Soup success says. “Only one out of seven people in the United States go into book stores to buy a book.” Book marketing experts John Kremer and Dan Poynter of the Self-Publishing Manual says something similar as does long time book coach, Judy Cullins, author of “Write your eBook or Other Short Book–Fast.”

You may disagree, but do you wonder why these experts say that the worst place to sell books is in a book store?

Because…

1. You are not famous, and your traditional publishing support amounts to a possible three-month book tour, billed against your sales. And it’s common knowledge that these don’t work well. Your book’s shelf life at Barnes and Noble or other brick and mortar bookstores is about three months too. And, you the author must promote it full time to receive less than 50% of the profits.

Read more…

Is Print on Demand all you think it is?

You, like many other authors who don’t want to go the long hard road with traditional publishing, and who like the low cost and seemingly easiest and best way to publish a book, Print on Demand Publishing looks good. They print one book at a time when it’s ordered.  But, think again. After many years of authors coming to me saying they did not make money going with a POD, and my research noticing the poor payoffs from Print on Demand, as an author’s advocate, I say, think again.

Top Seven Things to Think About Before you Go With Print on Demand

1. Notice how many other authors and books are listed on the POD web site.

Like a brick and mortar bookstore, your audience won’t go to the Print on Demand site looking for your specific book. In fact, the people who go are other authors like you. They don’t want to buy your book, they come because they think this is a simple way to be on a website where one can sell books. So who will buy?

Read more…

In any endeavor, when we plan for its success we increase our odds of success. If you haven’t realized the book success you wanted last year, here’s a way to reap the harvest with 86% improvement!

Remember Brian Tracy’s “If you fail to plan, you plan to fail?”

Do you believe in New Year’s Resolutions? I don’t. Partly because they are poorly defined wishes, unwritten and fuzzy dreams and contain unrealistic expectations. I do believe in planning for results I want. When we plan we increase our odds of success. Plan to finish your book project this year!

Now, check out the power of your mind to create your year just as you want. If you haven’t realized the book success you wanted last year, here’s a way to reap the harvest with 86% improvement! Read more…