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	<title>Judy Cullins&#039; Book Writing, Self Publishing, and Marketing Blog &#187; testimonials</title>
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		<title>Sell More Books With a Powerful Back Cover</title>
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		<pubDate>Thu, 23 Sep 2010 18:02:59 +0000</pubDate>
		<dc:creator>Judy Cullins</dc:creator>
				<category><![CDATA[Book Cover Tips]]></category>
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		<description><![CDATA[Did you know that your back cover information is, after the cover, the best way to sell more books? And, that most authors, emerging and experienced, miss this opportunity to engage more potential buyers? Your book&#8217;s front cover and sizzling title must impress your buyers in four-eight seconds. If they like it, they will spend [...]]]></description>
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		<title>What makes one eBook Stand out From Another?</title>
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		<pubDate>Fri, 06 Aug 2010 16:58:24 +0000</pubDate>
		<dc:creator>Judy Cullins</dc:creator>
				<category><![CDATA[eBook Writing Tips]]></category>
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		<description><![CDATA[One question I ask potential book writers, &#8220;Why write a book if no one reads it and it doesn’t sell?&#8221; Writing a quality eBook or print book is so important. It shouldn’t just be notes from a group of articles or blog entries, although you can use this info in your book if you know [...]]]></description>
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		<title>Online Marketing Tip &#8211; Leverage your Testimonials</title>
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		<comments>http://bookcoaching.com/wp/leverage-your-testimonials/#comments</comments>
		<pubDate>Fri, 16 Jul 2010 17:15:54 +0000</pubDate>
		<dc:creator>Judy Cullins</dc:creator>
				<category><![CDATA[Book Marketing Tips]]></category>
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		<description><![CDATA[After pinpointing 10 top business authors and social media strategists, with whom I had exchanged ideas with, I sent an email asking for testimonials based on my new Linkedin marketing book. When they said yes, I emailed the PDF and got back 10 strong testimonials naming specific benefits. I used a shorter version on my [...]]]></description>
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		<title>Why Write a Sales Letter for Each Book &#8211; Five Steps</title>
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		<pubDate>Wed, 14 Apr 2010 17:21:01 +0000</pubDate>
		<dc:creator>Judy Cullins</dc:creator>
				<category><![CDATA[Book Marketing Tips]]></category>
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		<description><![CDATA[You know how to write a book, even get it published. As entrepreneurs, you know your products. In the beginning sales went well. But after the initial one-year honeymoon, sales slowdown. To counter low book sales, make sure your print or ebook keeps on selling from the first day, the first year, even for life. [...]]]></description>
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		<title>Finish Your Book Project and Realize Your Dream this Year</title>
		<link>http://bookcoaching.com/wp/finish-your-book-project/</link>
		<comments>http://bookcoaching.com/wp/finish-your-book-project/#comments</comments>
		<pubDate>Mon, 11 Jan 2010 17:46:08 +0000</pubDate>
		<dc:creator>Judy Cullins</dc:creator>
				<category><![CDATA[Finishing a Book]]></category>
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		<description><![CDATA[In any endeavor, when we plan for its success we increase our odds of success. If you haven&#8217;t realized the book success you wanted last year, here&#8217;s a way to reap the harvest with 86% improvement! Remember Brian Tracy&#8217;s &#8220;If you fail to plan, you plan to fail?&#8221; Do you believe in New Year&#8217;s Resolutions? [...]]]></description>
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