Use Twitter to Fill Your Teleseminars and Build Your ROI
We did this marketing plan BEFORE tweets were connected to my FB Fan Club and my Linkedin Profile.
Over three months, I did a series of free teleseminars on eBook writing and marketing, online marketing with twitter, and one on article marketing. I gave myself a month to market on twitter primarily in addition to my email list opt-ins who come to my site for all the free content I share there.
Follow my Steps of What I Do and Fill your Teleseminars to the brim:
- Establish rapport with my target audience -business people who want content writing and marketing help.
- Give book writing and marketing tips with no URLS to show my expertise without agenda.
- Add tweets of questions, then links to answers (the free teleseminar link).
- Add tweets of free articles at ezine artiicles.com-where resource box sends readers to free teleseminar.
- Add tweets for free special report on how to write compelling tweets that will get retweeted for viral results, free special reports on Getting Started with Book Writing, and Article Marketing Mistakes.
- Add tweets for my free eBook High Octane Tips for Book Writing and marketing plus free newsletter to build my subscriber data base.
ROI Results:
From Google Analytics we use monthly– Got all teleseminars -each filled to 175 participants and a boost of 25% a month of opt-in targeted visitors and a chance to stay in touch with my best audience and promote to them each few weeks. We get most sales for cost of teleseminars, coaching and products from our PHPList of opt-in business people who are interested in this information.
To find out more ways social networking can help propel your online business profits, check out Judy’s special social media coaching session!
Great ideas Judy. So many people underestimate the power of Twitter. I especially like your suggestion about offering tips on Twitter with no URL attached. I’ve been doing a series of tips that way, calling them “savvy tips” to tie in with my brand, The Savvy Book Marketer.
Comment by Dana Lynn Smith on April 8, 2010 at 5:37 am