Recent Comments
-
Shorten Your Blog Marketing Time - Write a Tip in 30 Minutes Ruth, Give yourself time and put real effort into this. it will pay off. If you have a question, ...
-
-
-
Two Fatal Book Marketing Mistakes that Cost You Sales excellent post Judy, my biggest mistake is lack of consistency and focus. I get all fired up and ...
-
Shorten Your Blog Marketing Time - Write a Tip in 30 Minutes Thanks Judy, reading this Blog post really helped me. I discovered simple, do able technique...
What makes one eBook Stand out From Another?
One question I ask potential book writers, “Why write a book if no one reads it and it doesn’t sell?” Writing a quality eBook or print book is so important. It shouldn’t just be notes from a group of articles or blog entries, although you can use this info in your book if you know the right transitions.
Here’s my pre-marketing check and correct list.
Know your book’s 9 essential hot selling points (pre-marketing strategies) excerpted from my book, “Write your eBook or Other Short Book Fast!” before you write or publish your book. Here’s 4 to get you started:
#1 Make sure your title is the best one for your audience. A dull title that makes no promise to your reader will probably not sell. An outstanding title can sell 25% more books for you.
#2. Know your best one audience and write a book for them. Yes, you can divide and conquer your “general” one. Know that a focused book sells much better than a book for all seasons. (audiences) What they want and their challenge–your book should answer.
#3. Know your book’s benefits, not features before you write it.
Then, you’ll give your audience what they want and sell a lot more books.
# 4. Get testimonials before your book is finished, so you’ll have them ready for your websites’ book sales messages.
I will be covering this topic and many other ebook writing/marketing questions in my upcoming free teleseminar.
Please feel free to share your ideas here as well!
Published on August 6, 2010 at 8:58 AM by Judy Cullins
Never Miss a New Post! Subscribe to our website and our RSS Feed today! :)
9 Responses to “What makes one eBook Stand out From Another?”
Your points are very good. For me, just write what you wanted to write and feel free to explore everything you wanted to write. If you are being focused on a certain thing on what to write there is a tendency that you will be out of words but if you write freely then you will have a more beautiful output. A book has a certain connection with its reader. The more heartily you write the more the reader will love what you are writing.
Gilbert, Glad you are using this information to grow your book! What's your topic?
Geezelle,
Flad you got value fromr this one. I agree with you on sharing your self from the heart.
Some great insights here, Judy. Glad I read this as I am putting together an e-book of my own in a few weeks. And remember, in anything you do you always want to be the needle, never the haystack.
I've just finished a novel, an international thriller, about Israel and the U.S. and Israel's most closely-guarded secret–not the bomb–but I figure that a novel will be a much tougher sell than a non-fiction how to. I'm relying on IT tools like Linked-In and Facebook and Twitter and blogging on my own site as well as more widel-read blogs like the HP and Truthdig and Alternet. Open for tips….thanks (blog: http//barrylando.blogspot.com
Thanks for your comment, Dennis. I love that metaphor and will use it in an upcoming eBook seminar I'm giving on Feb 14 in San Diego.
I've been a coach for eBooks for 12 years and point you to my $15.95 book you must read before you write your next eBook! All the premarketing points are in ch. 3. and fast writing techniques in ch 2.
Geezelle, Thanks for your creative approach. My tips are for book writers to check out and learn BEFORE they write their books. Authors must knwo the business side of books before they jump into the writing content!
All of these tips are conveniently in Ch 2 and 3 of my signature book,
Write your eBook or Other Short Book Fast at http://www.bookcoaching.com/tips-writing-a-book.p…
Check out the many benefits before you write on…
Barry, I just saw your post. Sounds like a page turner. Not easy to market, but do read my blog on Mrs Field's cookies at http://bookcoaching.com/wp/5-tips-to-market-your-…
A great way to market fiction!
Judy
Leave a Reply
  |
Thank you Judy an other good article that points the major ideas to check when writing.
Good lesson
Gilbert
Comment by Gilbert Prieur on August 6, 2010 at 4:17 am