What’s the Missing Link in your Social Media?
The one missing link I had in my social networking was a blog at my website.
The business blog works well with your Linkedin groups too.
I submit news articles to the 30 plus groups at Linkedin I belong to (all in my target audience) with a link to my blog to help businesses with their book or business marketing.
RESULTS WERE AMAZING! In one month, my targeted website audience increased 25% and is growing! That’s because they specifically wanted my information. My client numbers have doubled too, especially those needing to optimize their social media. They also need to make sure their Web site works together with social media (This may mean a Website update).
I revised my Web site this year for the 5th time, and now, it’s really working well. That’s why it’s not always good to go with your first sites if they are not attracting your audience to you.
With the raise in traffic for free opt-in reports and the blog, my data base has grown immensely. You all heard that the Gold is in the list. From the data base, we email them bi-weekly with new useful information, new resources, and every so often an irresistible offer.
To test to see where your web traffic comes from, use Google Analytics each month. Then, check and correct your activity at your social networks. It’s like anything else here at LI. You need to participate and offer your wisdom in the groups you belong to.
While article marketing is also great, I love what my blog has done for my business.
I just want to encourage you all to check the news part of this and any other group you belong to, so you post fresh posts to benefit your audience straight from your blog. You will want to post on your blog about 2 times a week. Most people complain about the time it all takes. No so much–considering the results!
It takes about 2 hours a week to create the new content, then just an hour or less once a week to post on Linkedin group news.
In a Nutshell–Benefits of a Book/Business Blog
You will get found and known. You will create an online brand. You will remove more obstacles to people doing business with you. Last, but not least, you will gain more clients and be more profitable.
What’s your opinion on blogs? Do you want one? Please leave a comment–we appreciate it!
To get hands on help in a half hour session with me, go to my social media coaching page.
Glad to hear about your success with blogging. The hardest part about blogging is taking that first step. First you have to make the decision to blog. Create a system to post on a regular basis as part of your entire marketing pie. The results are well worth it.
Comment by Loren Fogelman on March 17, 2010 at 2:42 pm