Are you a long time entrepreneur or executive that got stuck on your book outline? This one important skill can be learned, so don’t quit yet!
Instead of a proven system , many new writers and even the pros may have written a long book outline of key phrases from old tapes that taught them to give ignorant readers what they need in your area of expertise. They write these without consulting their audience on what problem keeps them up at night and what solutions they really want.
Along comes one savvy book coach who figured this out years ago, and developed a fool proof chapter outline system that creates a chapter your ideal audience will love!
3 Tips to Get You Started With Your Chapter Outline
1.Create 3-7 specific questions that keeps your specific audience up at night.
From one recent client’s session for a nonfiction book on how to support your college student to thrive in school and their professional career, Emily’s question to address parent’s worries was “Do you worry that your child will stay unemployed after college graduation?” She wrote 5 other questions. They evolved into 5 chapter titles. Then, she wrote the chapters in no time to market her business and show her expertise to attract new clients.
2. Know the consequences of your regular longer book outline.
I know, you think your information will change them. Maybe yes, but start with what your ideal audience wants, not with what you think they need. You can integrate short pieces of telling into a tip that engages your audience.
Remember, if you know your audience deeply enough, you’ll know from their beliefs, their values, and what motivates them, they only want solutions to their challenges in every bit of advice from experts.
They are worried. They want concise answers. They don’t want to read much. They want solutions to their challenges.
Your long book outline produces long and awkward chapters full of fuzzy and telling instead of showing them the specific ways to happiness, fulfillment, and positive results.
3. Know your short chapter outline serves you and your readers much more specifically, and takes far less time.
More benefits include shorter, easier to read chapters your audience will love because you show them you really care. Your solutions are just for them. Know this counts in book sales and beyond to put your at the top of your game. They want someone who has more to offer them to overcome their challenges. That can be you!
Finally, after several setbacks I decided to rebuild my book coaching business two years ago. I realized that 56 clients finishing their books with me was past tense. Time to regroup and learn new ways to show my expertise–17 new short specific titled ebooks for specific book building challenges, new ecourses, presenting online programs with joint partners, my own free book building skills audios to allow my audience to hear and know the real me. And recently, new systems and premier programs for more dedicated writers that won’t let anything get in their way of finishing their books.
The internet changed from 15 years ago and we all need to keep learning what will put us on top of the world and also serve our best audience who really can benefit from us.
Are you a fast track entrepreneur or executive writing a book and want to finish your gem faster? To receive the clients you deserve? To make a difference in the world? Then, send me an email that poses your challenge, so I can share it and solve it for you and all other savvy business people.
Judy says, “It doesn’t matter where you start; it matters where you end up.”
If you want to take action now because you’re sick and tired of habits, beliefs and values keeping you from sharing your precious message to make the world a better place, then take a look at my new free book coaching session to help you take the right path. You’ll discover what’s the real reasons behind your stalls and how the original book coach, Judy Cullins, can get you to the finish line with a short book your potential clients will love.
Latest posts by Judy Cullins (see all)
- Warning! The 5 Most Common Subject Line Mistakes for Business Writers - October 24, 2017
- Finish your Book Project Fast – Write High Level Activities - October 3, 2017
- Build Your Book’s Promotion Platform Before & After Publishing - September 14, 2017